广告设计系专业文凭
随着社会突飞猛进,广告已成为沟通的方式,这是有意义深长的视觉创造程序。
广告设计是透过文学及形象作出创造力及合乎经济要求的视觉表现。这项课程提供为期三年的专业训练,
特别强调有天分的青年去兑现广告业,不断精益求精,学员在下列领域学有专长:美学、平面设计、印刷设计、绘画、影视、
市场广告学、电脑设计等。除了课室讲课外、学生亦获得机会外外界如广告公司及印刷厂等学习,
学院亦备有工作室让学生学习艺术技巧。
Course Outline
Modern graphic design is a process of purposeful visual creation involving creative and
economically visible presentation of words and images. This course will provide you with
a two and a half years (7 semester) vocational based training which will lead to a
Diploma in Graphic Design. Emphasis is placed on training young and talented students to
fulfill the growing demands of the visual and communication industries.
Upon graduating, you will be equipped with effective skills in printing, illustration,
layout design, POP, photography, among other skills. As you undergo work experience
training, you will be placed in a graphic design studio firm, advertising agencies and
printing factories to gain practical experiences in the design world. You will also attend
workshop to further develop your creative abilities.
Main subjects covered in this course include:
- Basic Design
- Colour Studies
- History of Art
- Sculpture Studies
- Drawing Skills
- Typography
- Computer Design Skills
- Illustration
- Package Design
- Photography
- Window Display
- Graphic Project (including CI); and others
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